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WHY WE GENERATE EVERY BLOCK

A seat map tells you where you sit. It doesn't tell you what you see.

Two seats in the same price category can be a completely different night. One sits behind a floodlight pylon, the other looks straight down the halfway line. One is under cover, the other gets the rain. Until you are in the stadium, a coloured block on a map cannot tell you which is which.

So we generate a 360° view of every block, from seated eye level, built on the venue's own geometry, tier heights and sightlines. It is a generated view rather than a photograph and what it gives you is the angle, the distance and whatever stands in the way, before you pay.

What the generated view answers
  • How much of the pitch or stage you actually see
  • How far back and how high the block sits
  • Whether the row is under the roof
  • If the big screen is in your line of sight
  • Which end the home support sings from
How it worksThree steps, before you pay
mapPick a block on the map

Open any event and tap a block in the stadium map. Availability and price per category update as you go.

view_in_arLook around from the seat

The 360° view opens where a supporter would sit. Drag to the pitch, up to the roof, back to the concourse.

confirmation_numberBook the seat you chose

Tickets come from the official allocation, fees included, confirmed instantly. The block you viewed is the block you get.

Worked exampleOne block, both views

Block 67 sits in the West Stand, middle tier. On the seat map it is one coloured shape. In the generated view you can see how much of the pitch it covers, where the halfway line falls and whether the big screen is in front of you.

Generated 360° view from Block 67, West Stand middle tier, Emirates StadiumIllustration only — Block 67, Emirates Stadium
Start exploringPick a sport and start looking around

Official tickets only, fees included, with a 360° view of every block.

view_in_arAll events
Supporters in a floodlit stadium at night